Rated 4.9/5 by hundreds of happy clients
For online entrepreneurs who want to scale
Raise Your EPC & ROAS... without spending more on Ads
Helping digital entrepreneurs & shop owners boost ad performance and get more insights through accurate and reliable server-side conversion tracking
Brands who trust us:
When you realize that off-the-shelf tracking becomes the bottleneck in your funnel...
The default tracking capabilities are a great option when you get started with your new funnel as accurate data is not a critical bottleneck (yet).
But as you grow and scale your funnel, even smaller lifts in data accuracy (that you can send back to your different ad accounts) can have significant impact on your bottom line.
That’s when you need advanced tracking and analytics that is tailored to your funnel and customer acquisition.
A Data-Driven Path to Growth
As a successful entrepreneur, you need a tailored analytics solution that is as dynamic and robust as your business. We design streamlined tracking that delivers comprehensive and flexable real-time data to make informed and impactful decisions.
Accurate Tracking & Increased ROAS
With server-side tracking, covering all conversion events, multiple pixels, and more, we achieve the highest degree of data integrity with over 99% accuracy. On top, we make sure that your ad networks can optimize your ad campaigns better for increased ROAS.
Insights that Drive Impact
Our robust BigQuery reporting dashboard delivers actionable insights, real-time analytics, multi-channel attribution, conversion funnel visualization, and user segmentation. You’ll have all the tools you need to stay ahead of the competition and guide your funnel to success.
Accurate Tracking & Increased ROAS
With us YOU own your data and tracking infrastructure – period! Our fair and transparent pricing includes a one-time setup fee, with no lock-ins. We believe in providing future-proof solutions that our clients fully own and control.
Track, Measure, Understand: The Power of Advanced Analytics for Your Shop & Funnel
Gain a complete understanding of your business. With server-side tracking, all-encompassing e-commerce events tracking, and multiple pixel support you get the detailed insights you need to fully grasp your business dynamics.
Improved Decision Making
Make data-driven decisions that matter - with confidence. Robust, real-time analytics and in-depth reports empower you to significantly enhance your store's performance and growth.
Simplified Marketing Analysis
Seamlessly monitor multiple marketing platforms. Save time and resources by effortlessly analyzing the effectiveness of your campaigns across various networks.
Data Ownership and Control
Rest easy knowing you have full control and ownership of your data and infrastructure. Feel confident managing and utilizing your data according to your business needs. You Own Your Data! No Lock-in!
WHAT OUR CLIENTS SAY…
Join Our "Raving Clients" Club
Experience & Dedication to Client Success
Since Sascha founded Mercareo in 2017, he helped business owners gain valuable and actionable insights and improve their bottom line by testing and implementing countless strategies and techniques.
Our mission at Mercareo Solutions is to help online shop owners and digital entrepreneurs increase their profit margins using the power of data.
Years of experience and close collaboration with our clients have resulted in countless success stories.
Will you be the next?
Even More Success Stories...
"Sascha helped us do a complete overhaul of our conversion tracking and analytics. He is great to work with and highly recommend him for SEM, Conversion Track, CRO and Analytics."
Cole V.Online Shop Owner
"I can't recommend Sascha highly enough. He is very knowledgeable and professional to work with. If you need help with analytics, conversion tracking or GTM, he is the person you need to see. The work he did for our website has already paid for itself."
Chris H.Online Entrepreneur
"Working with Sascha was awesome! He is very thorough and understood what I needed immediately. He helped install Facebook Conversions API into our Clickfunnels system and also implemented Google Tag Manager quickly. We've seen an increase in performance from our ad spend ever since. Looking forward to working with him in the future."
Ross S.Online Shop Owner
"Sascha spent the time to understand my business in detail and design a landing page that outperformed my control by 416%! What I like about Sascha's approach is that he's data-driven. He made the appropriate tweaks based on insights gained from analytics. He's a great talent to have on your team. I'll be hiring him again for my next project."
Nate K.Online Shop Owner
"Sascha was truly invested in my project. He was relentless at creating, implementing and finishing out my Funnel. He is an extremely amazing communicator who is also perceptive and highly skilled. I would recommend him to everyone! He goes above and beyond to make the client happy. He is a unicorn! (A rare find. Almost unbelievable!) Thank you, Sascha!"
Jenn L.Business Owner
"Our tracking had been in shambles lately, Sascha helped us with our problem and solved it efficiently! Would definitely recommend him and will surely work with him again!"
Alba B.Digital Product Owner
"Best freelancer out there. Don't think; just hire him and let him fix all your problems."
Aleksandar H.Online Entrepreneur
"Sascha is a true professional! He quickly resolved our post iOS tracking issue while making the entire process painless. Highly recommended!"
Alexis B.Online Shop Owner
"I hired Sascha to get my Facebook tracking right, and he did a fantastic job! He is highly knowledgeable, and provided excellent support throughout the whole project. Thank you, Sascha!"
Gaia R.Online Shop Owner
"Sascha is an analytics and tracking expert. He knows his stuff with Google Tag Manager, Facebook CAPI. He always gets the job done!"
Michael S.Online Shop Owner
"Sascha is the ultimate professional. Smart, highly skilled, personable, reliable. Love this guy!"
Russel G.Digital Product Owner
"He's very knowledgeable regarding the implementation of CAPI. It was a great experience working with him!"
Areeba A.Online Shop Owner
"Sascha understood our concern clearly and did a great job in fixing the tracking issue that we had in our funnel. His work was beyond our expectations. He can be your go-to guy for all things related to tracking. Highly Recommend!"
Gayathri K. R.Digital Product Owner
"Extremely good freelancer for any custom GTM implementation. Better than any agency!"
Michael S.Digital Product Owner
"Working with Sascha was awesome! He helped install Facebook Conversions API and also implemented Google Tag Manager quickly. We've seen an increase in performance from our ad spend ever since. Looking forward to working with him in the future."
Ross S.Online Shop Owner
You know that it’s time to get serious about…
Don’t put it off until its too late!
Our setup process is straightforward. During an initial consultation we’ll explore your specific needs and requirements. We’ll then configure the tracking and analytics on your funnel. We’ll configure all necessary settings to ensure accurate data collection across all your marketing channels.
Our service uses advanced server-side tracking technology to capture and process data. This method bypasses common issues like ad-blockers and cookie restrictions, ensuring a high degree of data accuracy.
Yes, our service can track customer behaviors across multiple advertising platforms. We integrate with all major ad networks and can track key metrics like impressions, clicks, conversions, and feed that data back to your advertising partners.
By providing accurate data, the ad networks can optimize your ad campaigns effectively. Additionally, you can create custom audiences, can identify high-performing campaigns, and improve targeting to increase your ROAS.
We use GA4 as a central element for analytics. Therefore you’ll be able to track user interactions across different channels (and devices) and attributes conversions to the most influential touchpoints. This allows you to understand the customer journey better and optimize your marketing strategy.
Absolutely. We believe in empowering our clients. With our service, you retain full ownership of your data and infrastructure. We provide a future-proof solution that puts you in control. Your data will be stored in you BigQuery Datawarehouse. You tracking server will be hosted through Google Cloud Platform. In both cases you will have full control over the data without being locked-into proprietary solutions.
You can start seeing improvements in your tracking and analytics soon after the setup is complete. Improvements in Advertising performance can take longer. The exact timeline can vary depending on the complexity of your store, the amount of traffic you generate from different ad platforms, and the specific configurations required.
Yes, we deploy the tracking using GA4 and Google Tag Manager (GTM) as backbone. In some cases it does not make sense to continue you existing setup, for others you can run both solutions alongside each other.
By providing accurate tracking data and feeding it back to the respective ad networks, they will be able to better optimize your ad campaign performance. Through enhanced matching and advanced matching we can also teach network more about your customers event if they come through different channels.
Pretty much anything you need. Facebook (+ CAPI), Google Ads, TikTok, Pinterest, TikTok, LinkedIn, Bing, Taboola, Outbrain, and many more: we have added all kinds of ad networks for our clients.
Our tracking setup is centered around Google Tag Manager (GTM) and Google Analytics 4 (GA4). With our years of experience we tweak the setup and configuration to achieve extremely high data accuracy for your online store conversions.